TOP AWARD FOR ELO
Kitchen specialist ELO has received a new award: the coveted Most
Innovative Brand of the Year Award for 2012 was presented to the
long-standing, Rhineland Palatinate-based company for its outstanding
product marketing. The ELO brand gained the most accolades and was
recognised for its achievements in seven different categories, including
High Quality, Design and Ease of Use. The Plus X Awards are the
world's top awards for innovation in technology, sport and lifestyle.
"The award proves that our investment in product development pays
off in the long term," says Managing Partner, Marcus Grünewald.
Spabrücken, 10 May 2012. Two ELO products both received awards from
the expert panel in the Kitchen Furniture & Accessories category: the new
ELO Black Pearl range in the Premium line and the ELO Pure White range.
The Black Pearl product gained the seal of approval for High Quality, Ease
of Use and Functionality, while Pure White was recognised for High Quality,
Design and Functionality. As well as the ELO brand being named as the
Most Innovative Brand, the panel awarded the two items the title of Best
Product of the Year, with the ELO Black Pearl named Saucepan of the Year
and the ELO Pure White Frying Pan of the Year. The Black Pearl range has
been available from retailers since the start of the year and Pure White has
been available since May 2012. Not only do these awards confirm that ELO
has a wide range of products but also that it is developing increasingly into a
specialist in outstanding product quality, user benefits and design.
Source: P.U.N.K.T. PR GmbH, 22761 Hamburg